Author: Olawale Adetula

Our attention is a limited resource. More than ever before, we have more information at our disposal, and this has led to an unprecedented level of demand for our attention. Technology companies through their platforms such as Facebook, Instagram, Netflix, TikTok and many more, fuel this constant feeling of distraction because they rely on capturing your attention to make money by selling it to advertisers. Every single mobile application is fighting for your attention, competing not just against other apps, but also against your friends, your family, your hobbies, and even your sleep. Kanayo O. Kanayo, Bimbo Akintola, Nengi Adoki…